At its facility in The Hague, production fulfillment for the entire albelli market uses an arsenal of HP Indigo digital presses, including B2 HP Indigo 12000 digital press models as well as HP Indigo W7250 and HP Indigo 6600p digital presses. In 2018, this facility also became home to Europe’s first HP Indigo 50000 digital press.
When albelli installed the HP Indigo 50000, they faced potentially overwhelming workflow challenges. The HP Indigo 50000 Digital Press, an oversized B1 duplex web press, was designed for productivity and efficiency. It offers digital print service providers economies of scale for high coverage creative designs on virtually any type of paper. With a 746 x 1120 mm (29.3 x 44-inch) image size and the capability to print up to 770 duplex color pages per minute or 2300 ppm in monochrome, it enables albelli to produce a colossal throughput for photo books, yearbooks, publications, direct mail and marketing collateral. Feeding such a powerful press with the volumes required to keep it running effectively and efficiently is no easy feat. Whether photo books, calendars, or wall art, all print production at the facility is integrated into a single workflow, from artwork input through to shipping.
“We have many different kinds of products, all needing different formats and requiring different procedures from the operators,” says Michael Koval, Software Engineer with albelli. “And the more types we have, then the more routes and procedures we have to build into the software. Supporting all that, of course, increases complexity.”